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Marketing consultant in Las Palmas de Gran Canaria

Marketing consultant
in Las Palmas de Gran Canaria.

Independent consulting in marketing, regulatory compliance (ISO, ENS, GDPR), digitization and B2B sales from Aranda de Duero (Castilla y Leon) covering all of Spain.

Independent consulting in marketing, regulatory compliance (ISO, ENS, GDPR), digitization and B2B sales from Aranda de Duero (Castilla y Leon) covering all of Spain.

Quality tourism, hospitality, dining and professional services. I work with Canarian businesses that want to differentiate themselves from generic tourism marketing — and build brand with their own identity beyond ‘sun and beach’.

The market in Las Palmas de Gran Canaria

A market with its own identity and underused brand opportunity.

Las Palmas is going through a deep market transformation: mass tourism coexists with growing premium tourism, the digital economy is attracting professional nomads from across Europe, and a new generation of entrepreneurs is building brands with their own voice. The opportunity to differentiate is enormous — and most Canarian projects still communicate as in 2010.

My proposition for Canarian businesses: brand strategy that respects local identity without caricaturing it, branded content that connects with international audiences (important for hospitality), neuromarketing applied to customer experience (key in hotels and dining), and serious attribution models for the tourism sector.

Services I offer in Las Palmas de Gran Canaria

Strategy, execution and ongoing support.

Same method and rigour I apply across other territories. I work in person with clients in Las Palmas de Gran Canaria and the surrounding area, complemented by remote sessions when needed.

Sectors I work with in Las Palmas de Gran Canaria

Sectors with most demand in Las Palmas.

01

Hotels, holiday resorts and premium hospitality

02

Dining with a distinctive gastronomic proposition

03

Professional services and consulting

04

Companies serving digital nomads

05

Residential and tourism real estate

06

Local commerce and Canarian products

Las Palmas · coast + services

Atlantic capital, historic port and three kilometres of Las Canteras.

Map · Las Palmas on Gran Canaria LAS PALMAS GRAN CANARIA
Frequently asked questions

What people ask me most about working in Las Palmas de Gran Canaria.

Why a consultant from Castile and León working in the Canary Islands?+

I work between Valladolid, Burgos, Aranda and Las Palmas because the business takes me to both territories. Geographic distance matters less when there is method and commitment. I have regular presence in Gran Canaria for in-person sessions and remote work between visits.

Do you work with hotels and holiday resorts?+

Yes, it's one of my main sectors in the Canary Islands. Hospitality needs strategy that goes beyond booking — brand building, measurable customer experience (neuromarketing applied to the guest journey), communications with international audiences.

What do you offer Canarian companies vs local competitors?+

An outside view with inside knowledge. Local consultancies know the territory but sometimes lack the national or international perspective. I bring experience with large brands applied to your scale and context.

Do you also work with companies on other islands?+

Yes. My Canarian base is in Las Palmas, but I've worked with projects in Lanzarote, Fuerteventura and Tenerife. For those islands I usually combine an initial visit with structured remote follow-up.

Let's talk

Is your business in Las Palmas de Gran Canaria?

First session free of charge, no sales pitch. In person in Las Palmas de Gran Canaria or video, whichever you prefer. If we fit, closed proposal within 5 days.

Frequently asked questions

How does this apply to my SME?

It applies as long as you serve Spanish customers or process Spanish data; the framework is mandatory above thresholds we summarise in the table.

What does it cost in 2026?

Indicative ranges for SMEs 10-50 employees: 2,500-12,000 EUR for documentation + auditor fees vary by AENOR / BV / SGS / LRQA.

Which Spanish regulation applies?

BOE references RD 311/2022 (ENS), Regulation EU 2016/679 (GDPR), LOPDGDD, NIS2, DORA and the EU AI Act 2024/1689 depending on scope.

How long does the implementation take?

Average runs 4-7 months for a single ISO. Compound integrated SGI (9001+14001+27001) usually 8-12 months.

Can I co-finance it with Kit Digital or Kit Consulting?

Yes, Kit Consulting 2026 covers up to 24,000 EUR in advisory hours; Kit Digital covers tools (CRM, ERP, ciberseguridad) up to 29,000 EUR.

References: AENOR · BOE · ISO