Independent consulting in marketing, regulatory compliance (ISO, ENS, GDPR), digitization and B2B sales from Aranda de Duero (Castilla y Leon) covering all of Spain.
Independent consulting in marketing, regulatory compliance (ISO, ENS, GDPR), digitization and B2B sales from Aranda de Duero (Castilla y Leon) covering all of Spain.
My hometown and the epicentre of DO Ribera del Duero. Specialist in marketing for wineries, agri-food and local commerce. I know the productive fabric and the cultural codes of the territory in detail — and that keeps the work away from textbook marketing.
Aranda de Duero concentrates more premium wineries per square kilometre than any other Spanish town of its size. The Burgos side of Ribera del Duero, with Aranda as its epicentre and surrounding villages such as La Horra, Roa, Sotillo, La Aguilera or Gumiel de Izán, exports wine culture across the world — and needs strategic communications to accompany that projection without losing authenticity.
Beyond wine, Aranda has a strong agri-food fabric (IGP suckling lamb, market-garden produce) and a local commerce with its own identity. I grew up in this environment and work knowing its codes: I don't apply imported marketing or turn century-old wineries into startups.
Same method and rigour I apply across other territories. I work in person with clients in Aranda de Duero and the surrounding area, complemented by remote sessions when needed.
Diagnosis, positioning and a 12-month operating plan.
Editorial content that connects brand and person, with your identity.
Neuroscientific principles applied to campaigns, UX and product.
External review of identity, value proposition and coherence.
Measure which channel really generates each multi-channel sale.
Sessions for teams, trade associations and academic centres.
I grew up here. I know the families, the wineries, the social codes and the business fabric. That means I don't arrive to learn the territory — I arrive already knowing it, and that saves months of work on projects rooted in the local.
No. Century-old wineries start from an enormous brand asset that must be respected and projected. New wineries need to build awareness from zero. They are opposite strategies; the method adapts.
Yes. Cooperatives have very specific marketing challenges: collegial governance, collective identity, communication between territory and market. I have experience designing strategy that respects that structure.
Yes — the blog has analysis on wine branded content and applications of neuromarketing to packaging and the winery experience. I share concrete references in the first session.
First session free of charge, no sales pitch. In person in Aranda de Duero or video, whichever you prefer. If we fit, closed proposal within 5 days.
It applies as long as you serve Spanish customers or process Spanish data; the framework is mandatory above thresholds we summarise in the table.
Indicative ranges for SMEs 10-50 employees: 2,500-12,000 EUR for documentation + auditor fees vary by AENOR / BV / SGS / LRQA.
BOE references RD 311/2022 (ENS), Regulation EU 2016/679 (GDPR), LOPDGDD, NIS2, DORA and the EU AI Act 2024/1689 depending on scope.
Average runs 4-7 months for a single ISO. Compound integrated SGI (9001+14001+27001) usually 8-12 months.
Yes, Kit Consulting 2026 covers up to 24,000 EUR in advisory hours; Kit Digital covers tools (CRM, ERP, ciberseguridad) up to 29,000 EUR.