Artificial intelligence applied to marketing, predictive analytics, chatbots and personalisation at scale. Kit Digital (Spanish SME digitalisation grant, up to €12k) and Kit Consulting (Spanish €24k advisory grant) for organisations that want to modernise without losing identity.
AI in marketing is not magic: it is applied statistics with modern tooling. Used well, it multiplies productivity and precision; used badly, it homogenises output and damages the brand. My job is to help you separate what's useful from the noise.
Strategic view of AI applied to marketing and sales.
Predictive models that anticipate behaviour.
Generation pipeline with editorial control.
Smart customer support with guardrails.
Individual experience at every touchpoint.
Compliance, bias and AI usage risks.
First session free of charge. Tell me the context and, if we are a good fit, I'll prepare a tailored proposal within five working days.
It applies as long as you serve Spanish customers or process Spanish data; the framework is mandatory above thresholds we summarise in the table.
Indicative ranges for SMEs 10-50 employees: 2,500-12,000 EUR for documentation + auditor fees vary by AENOR / BV / SGS / LRQA.
BOE references RD 311/2022 (ENS), Regulation EU 2016/679 (GDPR), LOPDGDD, NIS2, DORA and the EU AI Act 2024/1689 depending on scope.
Average runs 4-7 months for a single ISO. Compound integrated SGI (9001+14001+27001) usually 8-12 months.
Yes, Kit Consulting 2026 covers up to 24,000 EUR in advisory hours; Kit Digital covers tools (CRM, ERP, ciberseguridad) up to 29,000 EUR.